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Qualifications
Summary – Drew J. Hannah
Drew Hannah is a high energy technology CEO with a unique combination of operating experience and investor insight. As CEO Drew has led two venture-backed business transformations for growth resulting in acquisition and has played a key executive role in two others. As a member of the investment committee of a distinguished early stage venture capital fund, Drew has examined and approved over 125 venture transactions involving new investments, follow-on rounds and exits by acquisition or IPO.
Drew brings to his work at Drew Partners a broad range of operating experience in general management, sales and marketing to businesses and consumers in high growth segments of the information technology industry. He is known for his ability to lead a team to pinpoint market opportunities and plan and execute effective strategies under challenging economic conditions, with emphasis on:
- Venture capital equity development
- Strategic planning and execution
- Sales and marketing strategy / execution
- Cash management / conservation
- Acquisition / liquidity achievement
- Strategic partnership and alliance development
- Executive and senior management recruiting, development and team building

Professional Experience
MTDC – Massachusetts Technology Development Corporation
Boston, MA
November 1999 – October 2005
Director and Treasurer. Review and approve all new and follow-on investments for this distinguished venture capital firm addressing the "capital gap" for start-up and expansion of early-stage technology companies operating in Massachusetts.
Parker Guitars and Fishman Transducers
Wilmington, MA
October 1999 – July 2004
President and CEO. Makers of the world’s finest electric guitars and OEM sound gear for acoustic guitars.
- Successfully led both companies through and out of complex commercial bank debt workout.
- Secured $2.5MM in equity financing and restructured $2MM in long term company debt.
- Set operating metrics and execution tactics for manufacturing, inventory and sales resulting in a 40% reduction in inventory and a 25% reduction in cost of goods manufactured.
- Re-launched and repositioned the core products resulting in a 70% increase in bookings and a 12% gain in gross margin.
- Orchestrated the acquisition of Parker Guitars by US Music Corporation.
Softbridge, Inc., a Teradyne Company
Cambridge, MA
May 1994 – May 1999
General Manager. Independent software test system division within Teradyne, a $1.5 billion leader in test automation for semiconductors, telecommunications and software.
- Repositioned products “up the value chain”, resulting in a 450% increase in average selling price
- Recruited VP Engineering to accelerate development and Division Controller to ensure effective integration with parent.
President and CEO. Transformed 12 year old unprofitable software test tools business into a growing, profitable, cash positive operation.
- Orchestrated the acquisition by Teradyne, the world’s largest test automation company.
- Re-positioned product/company resulting in three years of cash positive growth in revenues in excess of 30% per year.
- Established a high-growth services business with 35% profit contribution and improved customer satisfaction.
- Personally led sales while rebuilding the sales organization; subsequently recruited top-flight VP Sales.
- Set alliance partners strategy accounting for over 27% of new business; built the executive partner relationships.
- Established employee profit sharing and management team incentive compensation.
Cortex Corporation
Waltham, MA
April 1984 - July 1993
Vice President, North American Operations. P&L responsibility for $9 million operating group with forty-four people in sales, marketing, professional services. Venture-backed pioneering supplier of repository-based application development tools (CASE).
- Built sales/marketing team from 12 to 20 people while improving direct sales contribution 19%.
- Delivered highest new business in the company history while reducing sales and marketing expenses 33%.
- Exceeded revenue goals each quarter, delivered seven consecutive profitable quarters while opening five field offices
- Earned three promotions from Manager OEM Sales, to VP Business Development, VP Eastern Region and VP Sales and Marketing based on consistent outstanding results from 1984 to 1990.
ASA International, Inc.
Framingham, MA
September 1982 - March 1984
Sales Manager. Privately held Digital Equipment Corp. OEM. Custom and packaged information systems for international trade, manufacturing and general business. Exceeded $4 million quota by 125%.
ADP Network Services, Div. of Automatic Data Processing
August 1974 - September 1982
Remote computing and information services to the Fortune 1000. Consistently exceeded quotas, earned progression of responsibilities from Account Executive to New England District Manager with P&L responsibility for three offices and staff of twenty-three. Made President’s Club & 100% Club. Delivered the most long term contract business in the US.

Education
Kellogg School of Management, Northwestern University, Evanston, IL.
Master of Management, Marketing/Quantitative Methods. Minor in Managerial Economics and Decision Sciences. June 1974.
Carnegie-Mellon University, Pittsburgh, PA.
B.S. Administration and Management Science. Minor in Industrial Mgmt. / Operations Research. May 1973.

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